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2014年9月14日星期日

书评 - 赚钱力:影响你未来二十年的谋生关键- 大前研一

Photo: 书评 - 赚钱力:影响你未来二十年的谋生关键- 大前研一 (二手8成新 RM20 不包邮)

认识大前研一也是这一两年的事情,我对所谓的趋势大师有着一些好奇,希望看看他们对未来世界的看法,因此前前后后这是我第四本看大前研一写的书。

这本赚钱力是这位趋势大师在2014年最新的作品。看了几本大前研一写的书,不难发现里面其实有很多雷同重叠之处。这本书同样以日本人的角度出发,台湾或许可以参考,可是对于马来西亚读者来说,里面的内容或许没有那么的实在。

大前研一在即战力一书和赚钱力一书中都提到英文的重要性,而这本赚钱力还花了相当大的篇幅告诉读者如何学习好英语。这些对马来西亚人来说可能不是太适用,而TOEIC在马来西亚也不普遍。马来西亚和日本在语言上是非常不同,日本是单一语言的国家而我们则处在多元语言的环境。不过,对于英语的重视,我想全世界都该持相同的看法。

赚钱力的出发点还是以日本的企业文化为起点,不过里面带出来的讯息算是在全世界都通用,例如必须有对人生和工作阶段有良好的规划(在人生不同的阶段学习不同的技能),永不停止学习,拥有国际视野和经验,拒绝安逸勇于接受挑战等等。

这本书和之前几本大前研一写的书差不多,算是相当浅白和容易看的一本书,就算对国际时事和商业管理不熟悉的读者也可轻松阅读。

更多请看:http://bookrecycling.blogspot.com/

认识大前研一也是这一两年的事情,我对所谓的趋势大师有着一些好奇,希望看看他们对未来世界的看法,因此前前后后这是我第四本看大前研一写的书。

这本赚钱力是这位趋势大师在2014年最新的作品。看了几本大前研一写的书,不难发现里面其实有很多雷同重叠之处。这本书同样以日本人的角度出发,台湾或许可以参考,可是对于马来西亚读者来说,里面的内容或许没有那么的实在。

大前研一在即战力一书和赚钱力一书中都提到英文的重要性,而这本赚钱力还花了相当大的篇幅告诉读者如何学习好英语。这些对马来西亚人来说可能不是太适用, 而TOEIC在马来西亚也不普遍。马来西亚和日本在语言上是非常不同,日本是单一语言的国家而我们则处在多元语言的环境。不过,对于英语的重视,我想全世 界都该持相同的看法。

赚钱力的出发点还是以日本的企业文化为起点,不过里面带出来的讯息算是在全世界都通用,例如必须有对人生和工作阶段有良好的规划(在人生不同的阶段学习不同的技能),永不停止学习,拥有国际视野和经验,拒绝安逸勇于接受挑战等等。

这本书和之前几本大前研一写的书差不多,算是相当浅白和容易看的一本书,就算对国际时事和商业管理不熟悉的读者也可轻松阅读。

赚钱力:影响你未来二十年的谋生关键- 大前研一 (二手8成新 RM20 不包邮)

賺錢力:影響你未來二十年的謀生關鍵

內容簡介

企業,必須提供消費者「自行選擇的幸福」;
個人,必須做別人所不能為的工作,才能不斷存活,不斷成功!

  我們的就業市場和產業正經歷一場不容扭轉的大質變!  
  網路、高齡、少子不僅改變了我們的工作模式,
  也重組了我們必須具備的謀生技能。

  網路,使得人才和產品可以跨越國界,企業與個人必須與全球競爭機會;
  少子,造成內需萎縮,企業和人才必須向外尋求更大的市場;
  高齡,導致我們必須工作得更久,無法迴避世代間的工作競爭!

  當職場老將不退,青年將才該如何衝破世代限制,一展身手?
  當長江後浪不斷湧來,職場老將該如何面對下個世代的能力挑戰?
  面對工作大晚退,企業又該如何讓年輕世代不斷創新,中高年世代發揮經驗?
  職場新秀和老將,如何跳脫爭權關係,成為一起打天下的黃金組合!

  在人類生活和工作不斷質變之下,產業也必須重新定義角色!

  速食店的競爭對手已不是餐廳,而是什麼都賣的「便利商店」;
  咖啡廳不只是喝咖啡的輕食店,而是提供個人沉浸網路世界的「慢食店」;
  電子業者不能只專注硬體產品的製造,應轉為產品「機能」和「服務」的提供者;
  電信業者不是賣電話,而是賣「管線設備」,必須打造出無所不在的網路環境!

  未來,誰能提供「選擇的幸福」或「增加手機的樂趣」,誰就能掌握新商機!

  在人類工作和生活產生大質變的時代,產業,必須為消費者提供「自行選擇的幸福」;個人,必須做別人所不能為的工作,才能不斷存活,不斷成功。

转载自
http://www.books.com.tw/products/0010637166

2014年9月5日星期五

Eat People and Other Unapologetic Rules for Game-Changing Entrepreneurs - Andy Kessler (二手8成新 RM3 不包邮)



How entrepreneurs find the next big thing-and make it huge.

The era of easy money and easy jobs is officially over. Today, we're all entrepreneurs, and the tides of change threaten to capsize anyone who plays it safe. Taking risks is the name of the game-but how can you tell a smart bet from a stupid gamble?

Andy Kessler has made a career out of seeing the future of business, as an analyst, investment banker, venture capitalist, and hedge fund manager. He evaluated the business potential of the likes of Steve Jobs and Michael Dell before they were Steve Jobs and Michael Dell. His eye for what's next is unparalleled.

Now Kessler explains how the world's greatest entrepreneurs don't just start successful companies-they overturn entire industries. He offers twelve surprising and controversial rules for these radical entrepreneurs, such as:

Eat people: Get rid of worthless jobs to create more wealth for everybody
Create artificial scarcity for virtual goods
Trust markets to make better decisions than managers

Whether you're at a big corporation or running a small business, you're now an entrepreneur. Will you see change coming and grab on to opportunity or miss the boat?

Source:
http://www.amazon.com/Eat-People-Unapologetic-Game-Changing-Entrepreneurs-ebook/dp/B0049U4KC6

2014年7月29日星期二

Guide to Online Retailing - Carol Fung (二手8成新 RM10 不包邮)



Product Description:

The MPH Masterclass Series is a new line of “how-to” books written by top Malaysian names who are experts in their respective fields. Among the titles published in this series are Amber Chia's Guide to a Successful Modeling career and Kid Chan's Guide to the Business of Photography. The third and latest in this series is Carol Fung's Guide to the Business of Online Retailing


Setting up an online shop is a dream for many Malaysians. However, it is an area that is still undeveloped largely due to the lack of guidance on infrastructure and facilities as well as operational best practices.

Carol, who has been running her own online retailing business for more than a decade, is eminently suited to write this book. A certified eBay trainer, she has taught hundreds of people how to do online retailing through workshops and seminars organized by the likes of Malaysia Digital Enterprise Exchange (MDEX) and Gorgeous Geeks (an organization that promotes the use of IT among female entrepreneurs). When she first started out, Carol had to learn by trial and error. In this single volume, she shares her accumulated knowledge and experience in this field.

With this book in hand, you can avoid the pitfalls and adopt the best practices that will give you a leg up in your quest to start your own successful online retailing business.



Product details:
Product ID : 9789674151287
Format : Paperback
Publisher : MPH Group Publishing Sdn Bhd
Published Date : 02-AUG-2013

2014年7月2日星期三

传销厚黑学 - 许国安 (二手7成新 RM2 不包邮)

傳銷厚黑學


傳銷事業是個愛心事業、良心事業,可以帶給人很好的機會、很大的夢想。在多層次傳銷的世界,並不需要你時投資很多的資金,也並不要冒多大的風 險,只要你時接觸到好的公司、好的經營者、孬的產品、好的制度,花一些時間,您就可以毅然決然的投入,掌握住好的機會,讓夢想能夠成真。
转载自
http://findbook.tw/book/9789579174541/basic

2014年5月10日星期六

FREE THE FUTURE OF A RADICAL PRICE - CHRIS ANDERSON (二手8成新 RM2 不包邮)

File:Free by chris anderson bookcover.jpg

Overview

Free follows a thread from the previous work. It examines the rise of pricing models which give products and services to customers for free, often as a strategy for attracting users and up-selling some of them to a premium level. That class of model has become widely referred to as "freemium" and has become very popular for a variety of digital products and services.

Free was released in the United States on July 7, 2009, though the night before, on his blog, Chris Anderson posted a browser readable version of the book and the unabridged audiobook version. Anderson generated controversy for plagiarizing content from the online encyclopedia Wikipedia in Free.[1] Anderson responded to the claim on his The Long Tail blog, stating that there were disagreements between him and the publisher over accurate citation of Wikipedia due to the changing nature of its content, leading him to integrate footnotes into the text.[2] Also on his blog, he took full responsibility for the mistakes and noted that the digital editions of Free were corrected. The notes and sources were later provided as a download on his blog.[3]

Source:
 http://en.wikipedia.org/wiki/Free:_The_Future_of_a_Radical_Price